As we delve into the New Year, there are things we should be taking off our Practice Management “To Do” lists in 2018. Scott discusses how this year he is completely revamping and re-tooling his website. A high quality, effective website is a main tool in any solo or small firm’s arsenal. Too often, once we put one up, we don’t look at it again for a decade or more. The hosts discuss why it needs to be refreshed every few years to accommodate changes in technology and changes in the way you practice: How does your website look on the new iPhone? How long does it take to go through the main points you want clients to look at? What areas of practice do you want to feature? Old websites look stale and uninviting. Make sure this year you get yours up to date and coordinated to your practice.
Scott and Oscar have talked about the value of networking in many past episodes. This week they discuss why committing to networking should be on your 2018 New Year’s Resolution list. Whether it’s joining a BNI Networking Group in your area or signing up to become more involved in your local Chamber of Commerce, getting actively involved in some form of steady and consistent networking is essential to practice growth. The hosts also provide tips as to how to get the most out of the networking that you do.