This episode focuses attention on a topic the hosts have talked about before – developing a client-centered practice. By recalling things that have happened in their practices, Oscar and Scott discuss steps they have implemented to make sure they are always mindful of their clients’ needs and expectations. As lawyers, it can be easy to fall into the habit of believing that you know best how to handle the attorney-client relationship. But the hosts remind listeners that from the outset, it is the clients’ goals that matter most. For example, the first step is making sure that from the first meeting, you and the client are on the same page as to the level of communication the client wants and what you will commit to. From then on, it is up to you to maintain that promise and build the kind of relationship that will bring you more business.
The podcast hosts were both influenced in their businesses by Seth Godin’s book Tribes: We Need You to Lead. In his book and in Ted talks on the subject Seth Godin discusses that a tribe is “any group of people, large or small, who are connected to one another, a leader, and an idea.” This podcast talks about how Seth’s ideas can be applied to building your law practice by thinking of yourself as the leader of a tribe that will follow you by writing and talking about certain topics from a consistent, strong viewpoint. Scott and Oscar break down the steps a lawyer can take to try and become a leading voice in particular legal niche and by doing so, enhance their practice.
Development of a niche practice has been a key focus of Reboot your Law Practice since its inception. Podcast host Scott Limmer talks about his attempts to develop a practice in Cannabis Law. At a recent trip to a Cannabis Convention in Las Vegas, Scott realized it was time to pull the plug on trying to start that niche area and move on to something else and devote more time to his current practice areas.
The hosts talk about what Scott learned in the process and why it’s important to know when to walk away from something that isn’t working. The hosts also discuss how even a failed endeavor can reap rewards for the growth and development of yourself as a lawyer and of your practice.