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Reboot Your Law Practice

Scott Limmer and Oscar Michelen, lawyers who watched their once thriving solo (Scott) and small firm (Oscar) law practices lose direction, discuss how based on the principals of being authentic, giving value and building business relationships & networking they were able to analyze, reboot, and grow their law practices and offer practical advice on how you can grow your solo or small law practice too. Join them each week to discuss topics such as legal marketing, personal & professional growth, networking, technology and helping mold and grow your personal self and your online persona.
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Now displaying: May, 2015
May 26, 2015

Elizabeth discusses the changing legal market place for recent law school grads and those out 10-15 years. Her position offers one-on-one counseling to assist alumni in reaching their career goals. Targeting the job search is important but networking remains the most powerful tool to make that connection that can build your practice.

Elizabeth describes that while this a tough legal marketplace it is improving over the past year or so. Her office provides help with the basic tools – drafting a professional resume, building social media, looking at your connections. Many older attorneys who are practicing 10-15 years or more have trouble adapting the job search or their practice to the current marketplace. Elizabeth points out that using technology is not an option: you need to get involved with LinkedIn; have a good website; use social media.

While all this technology is important, she reminds us that the basics are still important:
• clean resume;
• professional business card;
• focused cover letters;
• excellent writing samples

Beth discusses specific pointers on all of these important matters to increase the likelihood they will stand out from the pack.

Elizabeth discusses asking for an “Introductional Interview” – meeting someone who has the career path that you want. Research the person, learn about their practice then ask for a 15-20 minute meeting or even a phone call to ask questions about their practice, how they got there, and what steps you might take to get into that area.

She reminds listeners of the many resources available to begin networking and suggests starting with your law school and then move onto Bar Associations almost all of which also have a small law firm resource center.

The podcast concludes with a reminder that it is essential that you find a way to get into a frame of mind to make networking a priority:
• volunteer to work an event at your law school;
• arrange a meeting with an alumni advisor;
• join a Bar Association committee.

New York City Bar Association Small Firm Center:

http://www.nycbar.org/small-law-firm-center/small-law-firm-center-overview

New York State Bar Solo and Small Firm Resource Center

http://www.nysba.org/CustomTemplates/SectionLanding.aspx?id=34151

American Bar Association Solo and Small Firm Assistance

http://www.americanbar.org/groups/leadership/office_of_the_president/legal_access_jobs_corps/lajc_resource_center/bar_committees.html

May 19, 2015

In this episode, Scott and Oscar talk about why lawyers need to keep a positive outlook and a high energy level particularly when meeting clients for the first time. Personal insights from Scott and Oscar along with specific pointers are discussed for how to develop the right attitude to bring in business and develop your practice. Key Points include -


1. Knowing you do good work and that you can provide value
2. Planning for the initial client meeting
3. Associate with positive like-thinking people
4. Remember law is flexible - you can learn and develop a new practice area if your old one is not producing enough revenue

May 12, 2015

When networking or meeting someone new, Be Prepared
- Practice what you want to say during the initial call
- Learn about and prepare questions when meeting someone new.
- every aspect of your contact with another person is part of your “Brand” 

May 5, 2015

This week Oscar and Scott discuss the true focus of networking and the following topics;
- preconceived notions about the "slick networker"
- How Building Relationships are the key to success
- Types of networking: General & Targeted
- How easy it is to get started
- Networking: Not a necessary evil, a necessary effort. 

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